Find out if AI recommends your business.
Or your competitor's.
Your buyers are asking ChatGPT, Google AI Overviews, Gemini, and Perplexity questions your business should be answering. Most are invisible in those answers and have no idea. AI sends high-intent traffic to whoever shows up instead. Finding out where you stand is where it starts.
Why isn't my business showing up in AI answers?
AI engines recommend businesses they can verify and recognize. Verification comes from structured signals on your site. Recognition comes from your brand's footprint across the web. If either one is weak, ChatGPT, Google AI Overviews, Gemini, and Perplexity will name whoever gave them more to work with.
CitedScore runs your domain against real prompts across ChatGPT, Google AI Overviews, Gemini, and Perplexity. It tests your visibility as the three most likely buyer types for your business, then classifies every result. Your PDF report tells you:
You get a professionally designed PDF report showing where you stand, who's taking your spot, and what to fix first. One scan. $79.
What Buyers See When They Ask AI About You
Here are the top HubSpot partners in Europe based on current reviews and case studies:
- Competitor A — London, UK
- Competitor B — Berlin, DE
- Competitor C — Amsterdam, NL
- Competitor D — Madrid, ES
- Competitor E — Dublin, IE
Sources: hubspot.com · competitorA.com · competitorB.com · g2.com
Here are the top HubSpot partners in Europe based on current reviews and case studies:
- your-domain.com
- Competitor A — London, UK
- Competitor B — Berlin, DE
- Competitor C — Amsterdam, NL
- Competitor D — Madrid, ES
Sources: your-domain.com · hubspot.com · g2.com · competitorA.com
Right now, someone is asking ChatGPT or Perplexity a question your business should be answering. A competitor's site gave AI engines more to work with than yours did, so they're the ones getting named. CitedScore runs those exact prompts against your real domain, across all four platforms, and shows you what the AI said: who got named, who got used as an uncredited source, which competitor took your spot, and the specific signals you need to change.
You Can Be a Source and Still Be Invisible
There are two ways to appear in an AI answer, and they are worth very different amounts of money.
A mention means the AI names your brand in the answer itself. The buyer reads your name. That's the appearance that drives revenue.
A citation means the AI links your site as a source. Useful, and research across thousands of AI answers found that 62% of citations are ghost citations: the AI pulled from the site and never named the brand.³ Your content did the work. A reader walked away without ever learning you exist.
Every other tool at this price point reports one number and calls it visibility. CitedScore classifies every query result into three states: Mentioned (named in the answer), Cited only (used as a source, never named: a ghost citation), or Both. Then it tells you which lever moves each one.
Why This Happens
Two separate systems decide whether AI recommends you, and they respond to different fixes.
Citations are earned on your site. When someone asks ChatGPT or Perplexity a question, those platforms retrieve and extract. Schema markup, question-structured headings, llms.txt, content depth: these are the signals that make your pages extractable. If they're missing, the AI pulls from whoever has them.
Mentions are earned across the web. AI engines name brands they've seen consistently: in community discussions, industry coverage, comparison content, and corroborated entity signals. A site can be perfectly structured and still go unnamed if the brand is an isolated node nobody else talks about.
Most businesses are weak on one lever and blind to the other. CitedScore audits both, plus the technical foundation underneath, and shows you the live results across all four platforms: ChatGPT, Google AI Overviews, Gemini, and Perplexity. Then it maps the gap between where you are and where you need to be, and tells you exactly what to fix first.
Why This Directly Affects Your Revenue
When AI names your business, the person reading that answer arrived with a specific question already answered. They asked an AI they trust, and it handed them your name. That's the warmest lead the internet has ever produced. Shopify's Q1 2026 data confirms what it's worth: AI-referred shoppers convert at nearly 50% higher rates than organic visitors and spend 14% more per order.⁴
If a competitor is being named and you're showing up as an anonymous source link (or worse, never showing up at all) those high-intent buyers go to them. They were ready to purchase. The competitor earned the recommendation. CitedScore shows you exactly which signals you're missing and which ones are leaking value as ghost citations.
What CitedScore Does
CitedScore crawls your website, runs a full SEO, AEO, and GEO audit, then tests your real visibility with live queries across ChatGPT, Google AI Overviews, Gemini, and Perplexity. The result is a professionally designed PDF report.
One scan tells you something your analytics dashboard never will: whether AI engines are recommending you, quietly using you as an uncredited source, or sending your buyers somewhere else.
Built on 18 years of engineering methodology.
Bryan Markham is a front-end engineer with 18 years building web platforms where technical performance had a direct line to revenue: campaigns at Red Ventures, conversion architecture at Zappos and Experian, funded startup builds at Electric. When his clients started asking whether they were showing up in AI answers, no tool existed that gave a real answer at the code level. So he spent hundreds of hours building and training one on his own methodology. The result is what runs every CitedScore audit: a proprietary diagnostic engine, engineer-verified on every finding it surfaces.
18 years. Revenue always in scope.
Across 18 years and 30+ clients, from funded startups like Electric to brands like Zappos, Experian, and Red Ventures, the front-end work was never just engineering. It was landing pages, campaign systems, and performance architecture where what shipped had a direct line to what converted. That's the lens CitedScore is built on. Every audit runs through the same thinking, at machine scale, with every finding checked by hand before it reaches your report.
Three scores tell you exactly where you stand.
Technical SEO Score
Meta tags, schema validation, heading structure, mobile viewport, sitemap, HTTPS, image optimization. The foundation everything else sits on. If these are broken, nothing above them matters.
AEO Readiness Score
How extractable your content is to AI platforms. Schema completeness, question-based headings, answer density, llms.txt, AI crawler access, entity corroboration. This is the on-site lever: the signals that turn your pages into source material AI can use with confidence.
GEO Citation Score
Live results. Before the queries run, CitedScore extracts a Company Profile from your site and generates three buyer personas: the specific types of customers most likely to be searching for what you do, in the vocabulary they actually use. Then it runs 20 real prompts across ChatGPT, Google AI Overviews, Gemini, and Perplexity, split across those buyer types, and classifies every result: Mentioned, Cited only (a ghost citation), Both, or Absent.
You get a score per platform plus one blended score weighted by where buyers actually ask, so the platforms with the most users count the most. Mentions weigh more than citations, because a named recommendation is the result that drives revenue. And you get a Perception Gap: how your site presents your business, how AI sees it, and where the two diverge.
The four platforms reward different things.
Retrieval-driven. Responds fastest to on-site structure: schema, headings, and extractable answers.
The AI layer inside Google Search itself. The single largest AI answer surface your buyers see.
Knowledge-driven. Names brands it already recognizes. Responds to brand footprint across the web.
Retrieval-native with visible sources. Every answer shows exactly who earned the citation.
What makes CitedScore different from every other audit tool
Most AI visibility tools run the same generic queries against your domain. "Best [category] in [city]." "What is [brand name]." Every brand gets the same prompts.
Your buyers don't all ask the same question. A budget-conscious first-time buyer types differently than an experienced operator comparing platforms. A procurement manager phrases things differently than a founder doing their own research. The same business can be visible to one type of buyer and completely absent for another. That gap is where revenue leaks.
CitedScore's engine reads your site and builds three buyer personas before it runs a single query. Each persona reflects a real buyer type for your business, using the vocabulary they actually use. Then it runs queries as each one, in both short conversational phrasing and long structured phrasing, because the research shows those two formats produce dramatically different AI responses.
The report tells you which buyer types find you, which platforms surface you for them, and where you're invisible to the audience most likely to convert.
Three buyer personas. Four AI platforms. 20 prompts. 80 result observations. One PDF report. $79. No other tool delivers this depth of insight at any price point.
What the Report Looks Like
A professional PDF report built for action.
Not a dashboard full of numbers. Something you can read over coffee, share with your team, or hand to a decision-maker without explanation.
- 01Cover page with your domain, audit date, and overall score.
- 02Executive summary with your three scores, the per-platform GEO breakdown, and the top 5 priority actions.
- 03Who we tested as: the Company Profile extracted from your site, the three buyer personas, and the Perception Gap showing how your site presents you vs. how AI sees you.
- 04Technical detail with every issue flagged by severity (critical, high, medium, or low) with specific fixes attached.
- 05AEO findings for answer-readiness signals.
- 06GEO results query by query, platform by platform, grouped by buyer persona. Every result classified as Mentioned, Cited only (ghost citation), Both, or Absent. Includes a full competitor gap table showing which domains are being named in your place, and the prompts you're missing from.
- 07Prioritized recommendations split by lever: on-site fixes that move citations and extraction, and off-site moves that build the brand recognition mentions require. Effort estimates on every item so you know what to fix first.
The whole thing generated automatically. Ready to download in minutes.
How CitedScore Compares
| Otterly.AI | Semrush + AI Toolkit | CitedScore | |
|---|---|---|---|
| AI Visibility Report | No | No | $79 per site |
| Monthly monitoring | $29–989/mo (prompt-based) | $239/mo minimum | Yes, coming fall 2026 |
| Agency / multi-site | Custom, prompt volume pricing | $500 + $99 add-on/mo | Yes, coming fall 2026 |
| Platforms extra? | Yes, add-ons per platform | Yes, AI Toolkit add-on required | No, all four included |
| Google AI Overviews included | Add-on | Yes | Yes |
| Technical SEO audit | No | Yes | Yes |
| AEO content scoring | No | Partial | Yes |
| Mentioned vs cited classification | No | Topic-level | Per query, per platform |
| Buyer persona testing | No | No | Per buyer type |
| Competitor gap data | Partial | Partial | Yes |
| Professional PDF report | No | No | Yes |
The AI Visibility Report is the fastest way in.
$79. One site. Every AI platform. Three buyer personas. Full PDF report. No subscription, no commitment.
The audit typically finds at least one AI visibility gap costing more than its price in missed traffic each month. When it does, it's paid for itself before you finish reading the report.
No other tool tests your visibility as the specific buyer types most likely to convert for your business. That's the audit.
Monthly monitoring and agency plans are coming this fall.
Frequently Asked Questions
01Which AI platforms does CitedScore check?+
02What's the difference between being mentioned and being cited?+
03How does the live visibility check work?+
04When does CitedScore launch?+
05What does early access include?+
06Does this work for any website platform?+
07What if my site uses heavy JavaScript rendering or bot protection?+
08Does improving my score actually change what AI says about me?+
09Why is the GEO score weighted by platform?+
10Why doesn’t CitedScore test on Meta AI, Grok, DeepSeek, or Claude?+
11Is this report AI-generated?+
CitedScore Glossary
AEO, GEO, ghost citations, entity corroboration: every term on this page has a plain-English definition.
Get Early Access
Your competitors are already showing up in AI answers. The audit takes minutes. The report tells you exactly what to fix.
Free Reports are available for a limited time before launch. A complete PDF report on your site, no trial, no credit card, no catch.